Jason Momoa, born in Honolulu in 1979, quickly made a name for himself in Hollywood thanks to his charisma and varied performances. Having begun his career in the"Baywatch Hawaii" series, he has become an indispensable face of action and fantasy cinema. His presence in major productions such as"Conan the Barbarian","Justice League" and more recently"Aquaman and the Lost Kingdom" is testament to his versatility and talent.
T-Mobile 's advert for the Super Bowl 2024, one of the world's most-watched sporting events, entitled"That Home Internet Feeling" is a true ode to creativity! Featuring Jason Momoa in a "Flashdance"-inspired performance, alongside"Scrubs" stars Zach Braff and Donald Faison, it highlights a lesser-known facet of the interpreter of Khal Drogo in"Game of Thrones": his sense of humor and ability to surprise.
The ad features Jason Momoa having to tell his friends Zach Braff and Donald Faison that the party has been canceled because his internet connection problems prevent him from watching the Super Bowl! They start singing and dancing to the tune of"Flashdance", which T-Mobile's high-speed Internet connection quickly solves!
Jason Momoa's performance, beyond its promotional aspect, reminds us of the importance of creativity and originality in the world of advertising. By revisiting a cinema classic through the eyes of a modern action figure, this advert is part of a bold and effective communications strategy, capable of making a lasting impression far beyond the sporting event itself.
The final appearance of Jennifer Beals, original star of"Flashdance", who asks Jason Momoa to do it again without his shirt, is all the more exciting!
