A very air show… For Paris Fashion Week – running from September 28 to October 6, 2020 – French brand Coperni has decided that despite coronavirus they were to physically present their Spring-Summer 2021 collection with a show at the top of the Tour Montparnasse - Top of the City. On September 29, brace yourself because you are going to go up in the air with the presentation of a very ethereal collection!
This is also a record since it is the show at the highest altitude ever recorded for Paris Fashion Week. A true experience also taking the health context into account as many measures have been made for a safe show. Designers Arnaud Vaillant and Sébastien Meyer have then announced they have been working closely with the Fédération de la haute couture and the government to be able to host the show presenting their collection. Social distancing will be required all along the show, for organizers, models and guests. The number of guests has not been shared, as our peers from Madame Figaro say.
This show will be also broadcasted live on a digital platform to be seen by buyers and fashion retailers all over the world. Please note that for this edition of the Fashion Week, most shows will be held digitally because of the health crisis.