Galeries Lafayette, La Samaritaine, Printemps Haussmann and Le Bon Marché are cult addresses that symbolize the Parisian art of living. As early as the Belle Époque, Paris saw the birth of a wave of department stores, and the new consumer trends they spawned. Temples of fashion for some, architectural marvels for others, these mythical places are now at the heart of a double exhibition that lets you rediscover their histories, the context of their creations and their evolution to the present day: " The Birth of Department Stores".
The first part of this exhibition awaits you at the Musée des Arts Décoratifs in Paris, from April 10 to October 13, 2024. Here you'll discover the beginnings of the first Parisian department stores, from 1850 to 1925, through collections of advertising, fashion, toys and decorative arts. The democratization of fashion, the invention of sales and mail-order sales, commercial and communication strategies are all revealed in this first phase.
The exhibition continues at the Cité de l' Architecture, this time through the prism of heritage.From October 16, 2024 to March 16, 2025, we'll be exploring thehistory of department stores throughout Europe, from the 20th century to the present day, focusing on the impressive yet functionalarchitecture of these temples to consumerism, both in terms of their facades and their scenography.
Discover theworld of department stores from every angle!
Dates and Opening Time
From April 10, 2024 to March 16, 2025
Location
Museum of Decorative Arts
107 Rue de Rivoli
75001 Paris 1
Official website
madparis.fr
