Aroma-Zone Haussmann, the new lab-store in Paris

Aroma-Zone opens a huge and super store on boulevard Haussmann. Here’s to natural products and DIY fans, it’s the new spot where you can learn, discover and buy natural ingredients and products.

After opening a store in 2014 by Saint Germain (a store that is always crowded), Aroma-Zone is now taking Paris 8^th arrondissement by opening a new flagship on boulevard Haussmann. A store covering 340-sqm and a 360° concept standing out with its singular universe, innovative concepts and exclusive services.

For the record, Aroma-Zone is THE place to find all the natural products you need. From essential oils to hydrolats, powders to neutral bases without forgetting containers and other natural products, it’s a real-life Aladdin’s cave. A den enabling us to find everything you need to create your own beauty, beauty care and wellness products. Not less than 1800 references likely to make your head spin.

This new Aroma-Zone store has been created like a discovery, conviviality, wellness, sharing area in line with men and Earth.

In this new store, the brand has decided to keep its DNA while bringing some modernity, which will be tomorrow’s Aroma-Zone. So, in addition to a new décor, the place gives pride of place to cosmetic bases to personalize.

From the face cream to shampoo without forgetting plant-based body milk and hair mask, Aroma-Zone has developed an exclusive and original range of 19 neutral and organic bases to personalize very easily. Let’s add active elements, essential oils or cosmetic fragrances suited to your cares and needs to create your very own organic treatment.

So, on the spot, several-decker cylindrical display stands enable us – in a few seconds – to create our treatments. Easy custom-made makeup and hygiene. Everything is within ranch, at the same place, there’s nothing this simple. Booklets help us find the recipes suiting us and a tablet area is also available to find the recipe you need.

Among the surprising installations, we discover “L’Atelier”. An original lab that is not put on the upper floor but in the heart of the store like a gigantic tree here just to welcome us and help us find the creation of natural products.

We seat on lab chairs, around a huge round table and we start making cream, nail polishes and even masks or shampoos. Thanks to the screens in front of us, we miss nothing of the instructions given by our trainer.

Recipes are simple, easy and risk-free (allow €19 for 1 hour and €65 for 4 hours according to workshops). We play the chemist’s apprentice for a lovely moment filled with discoveries, here find the workshops for March, April and May 2018.

Aroma-Zone is also known for its website, note that in this new store, you can order on line and you can come the day after if you’ve ordered before 3 p.m. But I think it will be hard not too lose your way in the aisles of the store to discover all the products once you got your order.

In other words, a new store with an innovative concept where we’ll love to sneak around and have a good time in.

Please note that it's been over 4 years since our last visit, so the place and experience may have changed.