In view of market trends and the growth of online sales, La Poste is innovating by testing fitting booths in four of its offices since the end of 2023, such as those in Paris École Militaire and Paris Trinité.
The XXL booths, featuring the emblematic design of La Poste's yellow letterboxes, offer users the chance totry on the clothes or shoes they receive, as soon as they collect their parcel. In the event of dissatisfaction, customers can immediately return the items to sender. La Poste facilitates the process by offering free printing of return labels for e-commerce partners, and by providing the necessary packaging materials.
#VuDansLaPresse | Try on your clothes at... # LaPoste, it's possible! We are experimenting with fitting rooms in 8 post offices, allowing customers to try on and test the contents of their parcels ordered online.19/45 @M6 came to discover this new service⤵️ pic.twitter.com/cQ92jKy9Se
- La Poste Groupe (@GroupeLaPoste) January 2, 2024
La Poste, reactive to post-Covid e-commerce consumer trends, continues to evolve. Thefitting room experiment, scheduled to run for 6 months, will be re-evaluated in the spring with a view to a possible extension across France. The launch also coincides with the sales period (January 10 to February 6), which will provide an opportunity to gauge the popularity of these new facilities. Over and above their popularity, the booths offer a practical solution for online shoppers who don't have a pick-up point close to home. A real time-saver!
Official website
www.laposte.fr
