Printemps Haussmann: Tommy Hilfiger takes over the department store’s atrium for a pop-up store

From September 1 to October 23, 2022, Printemps Haussmann gives pride of place to Tommy Hilfiger within the atrium of the “Femme” store.

Within the department store, the pop-up is covered in electric blue and sprinkled with the new monogram of the American brand, a logo consisting of a T intertwined in an H also found printed in some looks. In this color-block staging, Tommy Hilfiger presents two exclusive collections including the Tommy Hilfiger x Richard Quinn capsule in partnership with the eponymous British fashion designer. A rocking association creating “preppy borderline” silhouettes with statement and creative pieces for a punk look!

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Une publication partagée par Printemps (@printemps)

This temporary podium is very timely as the Fashion Week arrives, and it will have the designer for shows on September 11, 2022, in New-York. Off the fashion event calendar for three years, Tommy Hilfiger is back in a corner at Printemps Haussmann organized as a genuine fashion show set for the occasion!