Carte d’Or pop-up store in Paris

Sunny days are coming, as well as ice-creams! Like Magnum last year, Maison Carte d’Or launches its pop-up store. Then, from 5 May to 29 July 2017, you can treat yourself while discovering original and gourmet creations. Scooping ice-cream out of the container preserved in the freezer is ancient history, at Maison Carte d’Or, you can treat yourself with brilliant frozen pastries custom-made or made by Yannick Tranchant who is the pastry chef at the Neva Cuisine and Pastry chef of the year by Omnivore festival. A high gourmet level is waiting for our taste buds.

Located at 18 rue de Turenne in the 4th arrondissement, this pop-up store covers a 120 square-meter surface. The shop is elegant and design with simple lines and trendy colors. In short, a contemporary decor like a pastry jewelry store. As you walk into the shop, you are caught by the pastry bar unveiling ice-creams and toppings. Once you have your treat in hands, you should have a seat in the cozy and welcoming lounge area.

You can capture this gourmet moment in the photocall area and make your friends be green with envy on social networks.

Okay, this is amazing but what do we eat? Well, demanding guests will be able to create their own frozen treat. We start with a base, a macaroon in May, choux au craquelin in June and a meringue in July. Then, we choose a cream among wonderful recipes (vanilla, strawberry-lime, exotic, chocolate...). We add ice-cream of course, or sorbet to choose among over 6 flavors (vanilla, caramel and fleur de sel, dark chocolate, strawberry, mango or pistachio...). You top the whole thing with 2 toppings to choose among ten ingredients (grated coconut, apples, crunchy golden pearls, strawberry powder, rose petals, lime zest or caramelized black sesame...). You finish your creation with a hint of Carte d’Or gold power for the awe-inspiring effect (and also because it is the brand’s signature)!

But why choosing when a chef is here to make them for us? The choice is too large and you are lost? Let yourself be tempted by Yannick Tranchant’s creations:

In May, frozen macaroons:

• The Impertinente: pink macaroon, vanilla ice-cream, strawberry-lime cream, fresh strawberries and strawberry powder.
• The Envoûtante: white macaroon, mango sorbet, exotic cream, grated coconut and lime zests.
• The Craquante: green macaroon, pistachio ice-cream, vanilla cream, fresh raspberries and caramelized pistachio.

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In June, frozen choux au craquelin:

• The Rêveuse: caramel chou puff, caramel and fleur de sel ice-cream, caramel cream, caramelized black sesame and apple chunks.
• The Audacieuse: pink chou puff, strawberry sorbet, strawberry-lime cream, strawberries and lime zests.
• The Mystérieuse: brown chou puff, dark chocolate ice-cream, praline cream, chestnuts and crunchy golden pearls.

In July, frozen meringues:

• The Charismatique: pink meringue, strawberry sorbet, vanilla cream, strawberries and strawberry powder.
• The Enigmatique: white meringue, lime sorbet, lemon cream, crunchy golden pearls and lime zests.
• The Fantastique: brown meringue, dark chocolate ice-cream, chocolate cream, chestnuts and crunchy golden pearls.

That’s all very well but it is time for a frozen dessert!

Discover the pictures of the opening in the company of Audrey Fleurot (actress), Paloma Coquant (actress), Guillaume Sanchez (Top Chef contestant) and Yannick Tranchant…:

Practical information:
Maison Carte d’Or shop
18 rue de Turenne, 75004 Paris
Metro station: Saint Paul
From 5 May to 29 July 2017
Tuesdays to Thursdays from 12:30 p.m. to 9 p.m.
Fridays to Saturdays from 12:20 p.m. to 11 p.m.
Sundays from 12:30 p.m. to 5 p.m.
Closed on Mondays
Price per pastry: €5,50
Availability: macaroon in May, chou puff in June and meringue in July

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Please note that it's been over 4 years since our last visit, so the place and experience may have changed.